Behaviour Demand Response (BDR) is the process of communicating with the building occupants and integrating their behavioural flexibility into the energy value chain.In this paper we will houston astros cake ideas present an integrated behavioural model based on well-established behavioural theories and show how it can be used to provide predictable flexibility to the production schedule optimisation.The proposed approach is two-fold: the model can be used to predict the expected behavioural flexibility of occupants as well as to generate optimal communication to trigger reliable BDR events.A system architecture will be presented showing how BDR can be integrated pico breadboard kit into simulation passed building/district operation.